A World Without Waste

A World Without Waste

BL+ is sustainable skincare

Our Iceland headquarters isn’t just the birthplace of BL+. Iceland is home to one of the planet’s most magnificent natural wonders, the Blue Lagoon. The lagoon inspired a cornerstone of the BL+ philosophy: a commitment to protecting our natural world. That is why every decision we make must work synergistically with nature, with science, with the environment.
We pour our conservationist ethos into every bottle.

That is a world without waste.

Repurpose Carbon Emissions

One of the key components in BL+ COMPLEX is the microalgae cultivated at the Blue Lagoon R&D Center. A natural geothermal gas (CO2) that comes up with the geothermal seawater from 2,000 meters below the surface, and would otherwise escape into the environment, is used to feed the photosynthetic microalgae. This pioneering solution, a carbon-capture method, is a part of the company’s efforts to eliminate its carbon footprint.

By using only local geothermal resources, the whole process uses no fossil fuels. Included in the price of our products are carbon offsets, which compensates for the carbon footprint of our distribution and home delivery services.

Transparency Always

BL+ uses only ingredients that meet the highest environmental-protection criteria and are COSMOS approved. That means everything in our bottles has been harvested responsibly, without damaging our natural resources, and produced in the safest, most environmentally friendly methods possible.


  • Suitable for vegans and never tested on animals.
  • 100% free from GMOs, toxins, artificial colors, fragrances, essential oils, parabens, drying alcohols, silicones, and petrochemicals.
  • We use only ingredients sourced with integrity and transparency.  

Responsible Packaging

Our neighbor on every side is the Atlantic Ocean, and filling up our ocean with plastic is not an option. Our products use only COSMOS-approved packaging. Our bottles are durable and reusable, and they employ light-resistant UV glass to extend the shelf life of the formulas.

 

  • Our primary and secondary packaging is 100% recyclable.
  • We only use FSC-certified paper.
  • BL+ products are 92% plastic-free as we work toward 100%.

What we're doing

The BL+ Difference

The key ingredient in our skincare is BL+ COMPLEX, a blend of sustainably sourced bioactives combining Blue Lagoon Microalgae and Silica unique to the Blue Lagoon.



Commitment to Recycling

As we work toward 100% plastic-free packaging, we are committed to making the life of our products completely circular. That means informing our customers about how to recycle our products.


Certifications

COSMOS NATURAL is Ecocert’s certification for sustainable practices in the beauty industry, and our products pass the organization’s strict standards for ingredient origin, formula, and recyclable packaging.


Iceland R&D

Iceland is a global leader in clean energy, and that same spirit of innovation reverberates through the Blue Lagoon R&D Center, where BL+ leverages the Geothermal Ecocycle and passionately pursues a circular economy and a society without waste.


Minimal Skincare

BL+ uses clean, powerful bioactive ingredients to create formulas for a minimal skincare routine with maximum results.


Social Responsibility

We respect the earth by offsetting carbon emissions and pursuing a world without waste. We respect our community through our commitment to equality and social justice.


We Can All Make a Difference

We Can All Make a Difference

The single best way to reduce our impact on the environment is to consume less. That means less plastic, yes, but also less packaging, less consumption, less everything. We believe in science-based, clinically proven formulas so effective that you need just a few carefully selected high-quality products to fulfill your skincare needs.

What we can all do

How can we reduce our consumption? Are all plastics harmful to the planet? How can our skincare be part of the solution?
Learn how you can stop climate change without compromising safety, efficacy, or luxury.